With the creation of the Kindle Fire HD, Amazon is taking the Apple iPad head on, not only with the introduction of a 7-inch tablet, but also an 8.9-inch model that will rival the 10.1-inch iPad.Īmazon didn't stop there, however. What was more intriguing was Amazon's next announcement: a new family of tablets called the Kindle Fire HD. The first announcement came in the form of a new Kindle Fire featuring a beefed up processor but much of the same in terms of quality and performance. With its $199 price tag, the Kindle Fire was an immediate hit, quickly establishing Amazon as a player in consumer electronics space.įast forward one year, and Amazon is not only introducing a new version of the Kindle Fire, but three other tablets meant to further establish the company as a viable competitor to Apple's iPad family and Google's foray into the tablet space, Nexus 7. ![]() ![]() It was approximately one year to the day since Amazon surprised the industry with the announcement of the Kindle Fire, a low-cost tablet that had the benefit of Amazon's vaunted collection of content and applications. ![]() 6, Amazon CEO Jeff Bezos stood in front of a packed house and fired his latest shot across the bow of Apple's battleship.
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